THE FIRM
Built by operators.
Focused on pipeline.
Agni Consulting is a B2B marketing operator firm — senior-led, execution-first, and built for teams that care about revenue outcomes, not activity metrics.
WHY AGNI EXISTS
Most B2B marketing is
disconnected from revenue.
Agni was founded after years of working inside B2B SaaS and fintech companies across North America, Europe, and Asia — observing firsthand what separates marketing teams that build real pipeline from those that generate noise.
The gap is rarely strategy. It’s execution infrastructure: broken attribution, misaligned ICPs, lifecycle programs that don’t account for how buyers actually behave, and martech stacks nobody trusts.
Agni closes that gap. We operate at the intersection of strategy and execution — embedding senior operators who own outcomes, not just advisory relationships.
APPROACH
Operator-first, always
Every engagement is led by a senior marketing operator with 7+ years in B2B SaaS and fintech. You get direct access — no layers, no junior staff learning on your budget.
TRACK RECORD
Results across 3 continents
Engagements spanning Canada, Ireland, India, and the US — across early-stage founders, Series B growth teams, and enterprise marketing orgs at companies including Emburse, VHI, and Postmedia.
EXECUTION STYLE
Prioritize, ship, measure
High-impact levers first. Fast cycles. Close to the revenue line. The goal is always measurable progress — not months of planning before a single thing ships.
CORE COMPETENCIES
GTM Strategy
ICP, positioning, launch execution
Demand Generation
Pipeline programs, funnel optimization
Marketing Ops
CRM, attribution, stack optimization
Lifecycle Marketing
Nurture, retention, expansion
AI Automation
Workflow design, ops acceleration
Revenue Analytics
Dashboards, attribution, reporting
BY THE NUMBERS